The articles on this page are in depth discussions of observations
and evidence indicating significant future trends that Effective
ExecutivesTM will not ignore. While they may not agree
with the author's conclusions, engaging the observa-tions, evidence,
analysis, reasoning and synthesis will sharpen the reader's insight
and understanding of these trends. The articles are in PDF format
for easy downloading.
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Pessimism, Optimism and Realism in Our Rapidly
Changing Markets
By Bill Shirley, BT, PCC
The accelerating rate of change executives face in their mutating
markets is directly proportional to the accelerating rate of change
in Information Technology. For organizations to survive in this
chaotic environment requires that their em-ployees evolve at the
velocity of change. This turmoil generates much insecurity and
fear throughout the organizations.
These fierce Winds of Change are eliciting three types of responses:
Pessimism, Optimism and Realism. This article explores the consequences
of each response and suggests an approach Effective Executives™
can use to create a growing base of loyal customer served by employees
who enthusiastically exceed the customer’s expectations.
The conditions are developing for a severe shortage of
skilled workers, technicians, knowledge workers and managers.
The shortage will arrive by 2008 and become more serious over
the next 7 to 10 years. Aggravating the situation is the highest
job dissatisfaction in many years: over 70% of the employees are
“not engaged” and expect to change jobs within the
next year. This article explores ways for executives to respond
in retaining and engaging their human capital.
Pessimism,
Optimism and Realism in Our Rapidly Changing Markets
